Case study: Investing in your own live events space
Indira Etwaroo, Current,These piece offers reflections on what New York Public Radio has learned from utilizing an investment in its own performance space as a key aspect of building new types of programming, a new revenue stream, and a way to get members of the region to its building to engage in person. It highlights details about both what NYPR did with the space in its first several years and some of the lessons learned along the way.