The Houston Defender uses a tool that turns text prompts into custom rap tracks for high school sports videos, and now young athletes and coaches ask to be featured.

For some, the U.S. semiquincentennial will mark an opportunity to begin collaborations with local museums or history groups.

A new in-depth study by the Media Insight Project, which surveyed both adults and teens as young as 13 , provides a deep look into how news engagement does and does not vary by generation.

Here’s an idea to steal and adapt: Plan a sustainable strategy for social content with collaborators.