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Case studies of engagement through live events from nonprofit newsrooms

Various nonprofit news organizations are experimenting with how to engage their audiences in new ways, including through the use of live events.

This report highlights brief case studies from several nonprofit newsrooms. Relevant to the discussion of live events:

  • Current explores how it has utilized live tapings of its podcast The Pub;
  • Iowa Watch discusses how it has used a live forum as part of an investigation (and livestreamed the event through the bookstore at which it was held) and how it has designed a local storytelling event engaging local residents to talk about their “Glory Days” of high school;
  • The Lens’ attempt at creating community engagement at coffee chat sessions and happy hours at local bars;
  • inewssource’s use of exclusive events about news as a way of increasing donations;
  • Honolulu Civil Beat’s use of community forums to create spaces for healthy public discussion around key local issues;
  • VTDigger’s hosting of a range of candidate forums and use of livestreaming to bring those discussions to as wide an audience as possible;
  • and various other examples of initiatives, from the small to the more ambitious, as engaging audiences in live events, whether in person or virtually.