How to cultivate an engaged audience on Reddit
Online News Association,Editor’s Note: This article summary was produced by ChatGPT, an artificial intelligence text chatbot made by the company OpenAI. The summaries were edited for style and clarity and checked for accuracy by Caitlin Dewey and Emily Ristow, of API’s Better News.
Reddit is one of many platforms where newsrooms can substantively engage with online communities. Its unique appeal lies in its diverse, highly engaged user base and the platform’s structure, which fosters in-depth discussions on niche topics. To effectively engage with Reddit, journalists and newsrooms should start by thoroughly understanding the platform’s structure and community rules. Reddit thrives on interest-based communities, so finding and participating in relevant subreddits is key. Regular, thoughtful interaction helps establish a newsroom’s presence and fosters trust within the community. For more detailed insights, you can refer to the original discussion here.