A resource for news innovators to learn, plan & do.

Storytelling formats

Great digital storytelling can take many forms. Sometimes that’s through video or podcasting or with a foundation in data journalism. Here, we explore how other formats, using social platforms or your own channels, can bring writing to life, delight audiences, or simply be useful. Done well, these formats reach audiences on different platforms, with different needs, greatly expanding the impact of your work.

Big Picture A primer on alternative story forms

When should you consider a storytelling approach other than (or in addition to) the written word? Make decisions based on audience wants and needs, tailor to the platform and maximize opportunities to extend both reach and loyalty.

2 min
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Plan Strategic considerations for alternative story forms

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Do Tips and tactics for using a wide variety of storytelling formats