Resources

Here’s an idea to steal and adapt: Gulf Coast Media and The Sumter Item revamped their Athlete of the Week contests to attract corporate sponsors and reader engagement.

Here’s an idea to steal and adapt: The Chattanooga Times Free Press launched a newsletter that delivers useful news to local food lovers.

Here’s an idea to steal and adapt: The Keene Sentinel added video and transcripts to a local health podcast to make each episode as accessible as possible.

Here’s an idea to steal and adapt: The Times Union partnered with a nearby university to build a data-rich, low-cost weather and climate product.

Here’s an idea to steal and adapt: The Seattle Times’ successful newsroom mentorship program boosts staff engagement and contributes to professional development.

Here’s an idea to steal and adapt: The BDN Store complements the Bangor Daily News’ journalism service: fundraising, helping readers show their connection, and promoting shopping sustainably and locally.

Learn how the Colorado Community Media’s new website allowed them to leave behind “antiquated infrastructure.”

Here’s an idea to steal and adapt: To build truly meaningful engagement with underserved communities, identify and target specific audiences within those groups — as The Fayetteville Observer did with Black professional women.

As news organizations rethink their business models and diversity efforts, many are looping in more coverage for the Latinx community, which is often underserved by media outlets at a national and local level.