
Failing forward with audience engagement: Lessons from three newsrooms’ missteps
Mistakes lead to progress when it comes to engagement — just ask your peers at the Montgomery Advertiser, Dallas Morning News and Substantial Media.
Mistakes lead to progress when it comes to engagement — just ask your peers at the Montgomery Advertiser, Dallas Morning News and Substantial Media.
From favorite diners to long-shuttered dance clubs, readers of all ages love waxing about the way things used to be. Nostalgia is a beat that can work for any newsroom.
By taking this approach for local elections, the news organization created a significant, authentic public service experience around local politics.
Here’s an idea to steal and adapt: A mobile newsroom offers authentic and organic opportunities to connect with historically underrepresented communities and report on them in ways we never have before.
Here’s an idea to steal and adapt: Learn how The Fresno Bee improved engagement with Latino audiences through regional collaboration, experimentation with new story topics, newsletters and virtual events.
Coaches from American Press Institute and News Product Alliance’s product development sprint share best practices.
Here’s an idea to steal and adapt: Learn how these Table Stakes coaches are advising their teams and what tools they are using to move them toward progress.
Managing change is hard, especially in depleted news organizations serving communities often suspicious of their work. But it’s not impossible, as these Detroit business leaders explained to a room of local news publishers.
Here’s an idea to steal and adapt: As a public media organization, don’t be satisfied by serving as a pass-through for PBS and NPR national programming. Expand your news reporting team and go beyond radio, creating a more robust website and digital app where people can access the latest news and information, as well as engage with your journalists.